I’m Jay Izso. I don’t fix algorithms. I fix the behaviors that are strangling your growth.
Your Business Isn't Broken.
The People Running It Are Stuck.
15 K+
Global Listeners
400+
Epsiodes
20 Y+
Experience
There are only Personal Problems that INFECT your business.
There Are No Business Problems.
I’ve seen it a thousand times. A company stalls. Revenue flatlines. The CEO blames the economy or the competition.
It’s never the economy.
It’s fear. It’s ego. It’s a lack of resilience. It’s the “personal stuff” you think you can leave at the door. You can’t. It walks into the boardroom with you every single day.
I am a Behavioral Strategist. I help you identify that infection and clear it out.
Coaching Mavericks
Speaking
A New Direction
Books
15 K+
listeners
About Coach Jay Izso
Raised on the Farm. Trained in Psychology.
Helping You Develop a Growth Mindset, Lead Better & Live with Purpose Business & Life Coach | Author | Host of “A New Direction”
I have a Masters of Science in Psychology. I know how the brain works.
But I learned my most important lessons in a barn, not a classroom. You can’t cheat the harvest. If you don’t do the work, you don’t eat.
I combine the science of human behavior with the grit of farm wisdom to help you build a business that lasts.
Some Review from
Our Listeners
We love hearing from our community. Here’s what our listeners have to say about the stories, insights, and conversations we share.
Jay Gets Below the Surface and Helps People Grow
While Jay is a great podcast host, what I have come to learn is that he is a great coach. He understands that personal and professional development is best done by digging below the level of behaviors and focusing on mindsets, biases, and implicit beliefs. He understands that growth is not simply about adding knowledge and skills, it is about upgrading one’s internal operating system. And, Coach Jay helps people transform their lives by upgrading their internal operating system.
Dr Ryan Gottfredson
Helping Leaders & Executive Teams Vertically Develop
Jay, Get’s Clients to the Next Level
As a “Top 100” coach in the world myself, I can tell by the conversations I had with Jay offline that he is a person of character, integrity, and love, who knows how to listen to his clients and get them to the next level. I highly recommend Jay as a top coach and host of a world-class podcast!
Traci Fenton
Founder + CEO of WorldBlu | Author | Speaker | Executive Coach
Although I am an executive coach myself, I would also recommend Jay to anyone looking for a superb coach. Jay is the real deal. So glad I met Jay and I will keep him as a trusted advisor within my network.
John Gronski, CEO, Leader Grove
Major General, U.S. Army Retired, Author Iron Sharpened Leadership
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