{"id":1811,"date":"2019-07-11T02:01:16","date_gmt":"2019-07-11T02:01:16","guid":{"rendered":"http:\/\/jayizso.com\/?p=1811"},"modified":"2019-09-09T17:14:32","modified_gmt":"2019-09-09T17:14:32","slug":"best-story-wins-leveraging-hollywood-storytelling-business-beyond-matt-luhn","status":"publish","type":"post","link":"https:\/\/jayizso.com\/best-story-wins-leveraging-hollywood-storytelling-business-beyond-matt-luhn\/","title":{"rendered":"The Best Story Wins &#8211; Leveraging Hollywood Storytelling for Your Business and Beyond &#8211; Matt Luhn"},"content":{"rendered":"<div itemscope itemtype=\"http:\/\/schema.org\/AudioObject\"><meta itemprop=\"name\" content=\"The Best Story Wins &amp;#8211; Leveraging Hollywood Storytelling for Your Business and Beyond &amp;#8211; Matt Luhn\" \/><meta itemprop=\"uploadDate\" content=\"2019-07-11T02:01:16+00:00\" \/><meta itemprop=\"encodingFormat\" content=\"audio\/mpeg\" \/><meta itemprop=\"duration\" content=\"PT54M27S\" \/><meta itemprop=\"description\" content=\"Stories are powerful.\u00a0 They improve our learning.\u00a0 They help us to understand and remember things and events we may not ordinarily not remember.\u00a0 Stories affect our brain chemistry, they manufacture emotions that help us relate not only to the parts ...\" \/><meta itemprop=\"contentUrl\" content=\"https:\/\/media.blubrry.com\/newdirection\/content.blubrry.com\/newdirection\/The_Best_Story_Wins-Leveraging_Hollywood_Storytelling_for_Your_Business_and_Beyond-Matt_Luhn.mp3\" \/><meta itemprop=\"contentSize\" content=\"47.9\" \/><iframe loading=\"lazy\" src=\"https:\/\/player.blubrry.com\/?media_url=https%3A%2F%2Fmedia.blubrry.com%2Fnewdirection%2Fcontent.blubrry.com%2Fnewdirection%2FThe_Best_Story_Wins-Leveraging_Hollywood_Storytelling_for_Your_Business_and_Beyond-Matt_Luhn.mp3&amp;modern=1&amp;podcast_link=https%3A%2F%2Fjayizso.com%2Fbest-story-wins-leveraging-hollywood-storytelling-business-beyond-matt-luhn%2F#mode-Light&border-000000&progress-000000\" scrolling=\"no\" width=\"100%\" height=\"165\" frameborder=\"0\" id=\"blubrryplayer-1\" class=\"blubrryplayer\" title=\"Blubrry Podcast Player\"><\/iframe><\/div><p class=\"powerpress_links powerpress_links_mp3\" style=\"margin-bottom: 1px !important;\">Podcast: <a href=\"https:\/\/media.blubrry.com\/newdirection\/content.blubrry.com\/newdirection\/The_Best_Story_Wins-Leveraging_Hollywood_Storytelling_for_Your_Business_and_Beyond-Matt_Luhn.mp3\" class=\"powerpress_link_pinw\" target=\"_blank\" title=\"Play in new window\" onclick=\"return powerpress_pinw(&#039;https:\/\/jayizso.com\/?powerpress_pinw=1811-podcast&#039;);\" rel=\"nofollow noopener\">Play in new window<\/a> | <a href=\"https:\/\/media.blubrry.com\/newdirection\/content.blubrry.com\/newdirection\/The_Best_Story_Wins-Leveraging_Hollywood_Storytelling_for_Your_Business_and_Beyond-Matt_Luhn.mp3\" class=\"powerpress_link_d\" title=\"Download\" rel=\"nofollow noopener\" download=\"The_Best_Story_Wins-Leveraging_Hollywood_Storytelling_for_Your_Business_and_Beyond-Matt_Luhn.mp3\" target=\"_blank\">Download<\/a> (Duration: 54:27 &#8212; 47.9MB)<\/p><p class=\"powerpress_links powerpress_subscribe_links\">Subscribe: <a href=\"https:\/\/open.spotify.com\/show\/2YNit5xGRmt4mhRL4dZTYB?si=9ecOR_9PTIe8dmA9Ff6whw\" class=\"powerpress_link_subscribe powerpress_link_subscribe_spotify\" target=\"_blank\" title=\"Subscribe on Spotify\" rel=\"nofollow noopener\">Spotify<\/a> | <a href=\"https:\/\/www.pandora.com\/podcast\/all-episodes\/a-new-direction\/PC:43095\" class=\"powerpress_link_subscribe powerpress_link_subscribe_pandora\" target=\"_blank\" title=\"Subscribe on Pandora\" rel=\"nofollow noopener\">Pandora<\/a> | <a href=\"https:\/\/www.iheart.com\/podcast\/966-a-new-direction-wit-29787476\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_iheart\" target=\"_blank\" title=\"Subscribe on iHeartRadio\" rel=\"nofollow noopener\">iHeartRadio<\/a> | <a href=\"https:\/\/subscribebyemail.com\/jayizso.com\/feed\/podcast\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_email\" target=\"_blank\" title=\"Subscribe by Email\" rel=\"nofollow\">Email<\/a> | <a href=\"https:\/\/tunein.com\/radio\/A-New-Direction-p1142555\/?topicId=124956563\" class=\"powerpress_link_subscribe powerpress_link_subscribe_tunein\" target=\"_blank\" title=\"Subscribe on TuneIn\" rel=\"nofollow noopener\">TuneIn<\/a> | <a href=\"https:\/\/www.deezer.com\/us\/show\/532112\" class=\"powerpress_link_subscribe powerpress_link_subscribe_deezer\" target=\"_blank\" title=\"Subscribe on Deezer\" rel=\"nofollow noopener\">Deezer<\/a> | <a href=\"https:\/\/jayizso.com\/feed\/podcast\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_rss\" target=\"_blank\" title=\"Subscribe via RSS\" rel=\"nofollow\">RSS<\/a> | <a href=\"https:\/\/jayizso.com\/a-new-direction-podcast\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_more\" target=\"_blank\" title=\"More\" rel=\"nofollow\">More<\/a><\/p><p><a href=\"http:\/\/matthewluhnstory.com\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft\" src=\"https:\/\/www.bigspeak.com\/wp-content\/uploads\/2015\/04\/Matthew_Luhn_Headshot-e1503416438100.jpg\" alt=\"Image result for matthew luhn\" width=\"232\" height=\"332\" \/><\/a>Stories are powerful.\u00a0 They improve our learning.\u00a0 They help us to understand and remember things and events we may not ordinarily not remember.\u00a0 Stories affect our brain chemistry, they manufacture emotions that help us relate not only to the parts of the story, but also to the person telling the story.<\/p>\n<p><a href=\"http:\/\/matthewluhnstory.com\/\" target=\"_blank\" rel=\"noopener\">Matthew Luhn<\/a> joins <a href=\"https:\/\/jayizso.com\/podcast-2\/\">A New Direction<\/a> with his latest book <a href=\"https:\/\/www.amazon.com\/Best-Story-Wins-Hollywood-Storytelling\/dp\/1642790206\" target=\"_blank\" rel=\"noopener\"><em>The Best Story Wins: <span id=\"productTitle\" class=\"a-size-large\">How to Leverage Hollywood Storytelling in Business and Beyond.\u00a0 \u00a0<\/span><\/em><\/a><\/p>\n<p>Matthew is known for being the youngest animator for the ever popular Simpson&#8217;s TV show.\u00a0 He also was part of the beginning of Pixar and helped developed the stories for Toy Story movies, Finding Nemo, Monsters University, Cars, and more!\u00a0 In this episode of <a href=\"https:\/\/jayizso.com\/podcast-2\/\">A New Direction<\/a> Matthew walks us through how creating a story can transform your business and you.<\/p>\n<p><a href=\"https:\/\/www.amazon.com\/Best-Story-Wins-Hollywood-Storytelling\/dp\/1642790206\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright\" src=\"https:\/\/images-na.ssl-images-amazon.com\/images\/I\/412Z6TPotyL._SX321_BO1,204,203,200_.jpg\" width=\"197\" height=\"305\" \/><\/a>Matthew even shares a personal story of how he was able to use a story to leverage keeping the family toy store in a prime location in San Francisco.\u00a0 <a href=\"https:\/\/www.amazon.com\/Best-Story-Wins-Hollywood-Storytelling\/dp\/1642790206\" target=\"_blank\" rel=\"noopener\">The Best Story Wins<\/a> is a great read, not long but as Matt describes it contains all &#8220;the nuts and bolts&#8221; you need to create a great story, develop characters, defeat your villains and create your own heroes!\u00a0 Matthew and I even discuss how authentic story telling can lead to trust in your business.\u00a0 You don&#8217;t want to miss it!<\/p>\n<p><a href=\"https:\/\/enlign.com\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft\" src=\"https:\/\/enlign.com\/wp-content\/uploads\/2015\/07\/ENLIGN-logo@2x.png\" alt=\"ENLIGN Business Brokers\" width=\"296\" height=\"157\" \/><\/a>Thank you to our sponsors <a href=\"https:\/\/enlign.com\/\" target=\"_blank\" rel=\"noopener\">Enlign Business Brokers and Advisors<\/a>, known through the world as the leading experts in helping you sell your business find out why literally thousands of people have used Enlign Business Brokers and Advisors to sell their business or buy one.\u00a0 Learn more by going to <a href=\"https:\/\/enlign.com\/\" target=\"_blank\" rel=\"noopener\">www.ENLIGN.com<\/a><\/p>\n<p><a href=\"https:\/\/www.lindacraft.com\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright\" src=\"https:\/\/f087d2cc626c2ee82050-2946e8b7093a5825bef8feaf82627814.ssl.cf1.rackcdn.com\/site_data\/lindacraft\/layouts\/light2019-2\/images\/logo.svg\" alt=\"Linda Craft &amp; Team Realtors\" width=\"305\" height=\"114\" \/><\/a>Thank you to <a href=\"https:\/\/www.lindacraft.com\/\" target=\"_blank\" rel=\"noopener\">Linda Craft &amp; Team, REALTORS<\/a>\u00a0 located in the greater Raleigh, Durham, Chapel Hill, Research Triangle Park Area, they can help you find the best real estate expert anywhere in the world to help you sell or buy your next home.\u00a0 Discover why they are know for their Legendary Customer Service by going to <a href=\"https:\/\/www.lindacraft.com\/\" target=\"_blank\" rel=\"noopener\">www.LindaCraft.com.<\/a><\/p>\n<p><a href=\"https:\/\/www.facebook.com\/wahoo.ne\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft\" src=\"https:\/\/scontent-iad3-1.xx.fbcdn.net\/v\/t31.0-8\/20229808_1445357318876593_2978333623756889095_o.jpg?_nc_cat=106&amp;_nc_oc=AQkaGodLDHpWsJ4nwe_CcNmmdNPmJB8GjtMm68rI4ydpJ0ClifrerriDrq4NAlYXCbM&amp;_nc_ht=scontent-iad3-1.xx&amp;oh=1b2dbe1351cc82f0086777fc15cd3816&amp;oe=5DA630E7\" alt=\"No photo description available.\" width=\"242\" height=\"182\" \/><\/a>This week&#8217;s t-shirt shout out goes to <a href=\"https:\/\/www.facebook.com\/wahoo.ne\/\" target=\"_blank\" rel=\"noopener\">The Stockyard Cafe<\/a>.\u00a0 Located at 636 East 1st Street in Wahoo, Nebraska.\u00a0 The Stockyard Cafe is know for their great breakfasts, interesting conversations and a great cup of coffee.\u00a0 If you are any where near the area, it is a must stop to get yourself an old fashioned delicious country breakfast.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Stories are powerful.\u00a0 They improve our learning.\u00a0 They help us to understand and remember things and events we may not ordinarily not remember.\u00a0 Stories affect our brain chemistry, they manufacture emotions that help us relate not only to the parts of the story, but also to the person telling the story. Matthew Luhn joins A [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1863,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[649,86,87,104,734,305,93,521,98,289,969,839,841,28,100,941,680,1020],"tags":[307,1023,641,1022,736,97,1025,351,1021,1024],"acf":[],"_links":{"self":[{"href":"https:\/\/jayizso.com\/wp-json\/wp\/v2\/posts\/1811"}],"collection":[{"href":"https:\/\/jayizso.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jayizso.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jayizso.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/jayizso.com\/wp-json\/wp\/v2\/comments?post=1811"}],"version-history":[{"count":0,"href":"https:\/\/jayizso.com\/wp-json\/wp\/v2\/posts\/1811\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jayizso.com\/wp-json\/wp\/v2\/media\/1863"}],"wp:attachment":[{"href":"https:\/\/jayizso.com\/wp-json\/wp\/v2\/media?parent=1811"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jayizso.com\/wp-json\/wp\/v2\/categories?post=1811"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jayizso.com\/wp-json\/wp\/v2\/tags?post=1811"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}