Let’s say you are in the middle of a war. You have an enemy that wants to destroy you. Not only do they not care about you they want to take everything from you. How do you go about your mission to defeat the enemy? Do you just wake up one morning and figure it out as you go? Do you find a bunch of people you think can help you and go and attack? What do you need? What does the enemy have? How many of them are there? What are the conditions? What are the pitfalls? What are your assets? The fact is if you are going to be successful in a military mission you have to answer a whole number of questions before you start. And that is the way we should be thinking about our business. Shouldn’t we treat our business and business plan the same way? Michael J. Penney doesn’t just believe so…he is convicted by it!
In this episode of A New Direction author and creator of the 5 Paragraph Business Plan Michael Penney takes us through why we need to think of our business as a military mission and apply military tactics. You say, “that’s too extreme”. Really? You have the potential to lose everything! Why not have business plan that is run like a military mission to give you the best chance of being successful? Michael J. Penney is a combat Marine veteran. He knows what it takes to not just survive the enemy, but to come out successful. In his 5 Paragraph Business Plan you will learn that your enemy is not your competition, it is not people, your enemy is the NEED your potential customers are hoping you will fulfill in your business and business plan. As Mike and I also talk you may find that as you develop your business plan…you don’t have the right people to help you successfully complete the mission. And at the end of the day we all want to be able to say one thing in our business…”MISSION ACCOMPLISHED!”
Please Thank Our Sponsors for Their Financial Support of A New Direction:
EPIC Physical Therapy the facility with the most cutting edge equipment and the certified staff to help you recover from an injury or surgery, work with professional and amateur athletes, or just those of us who want to move and feel better. When you want EPIC relief, EPIC recovery, and EPIC results then start with EPIC Physical Therapy by going to www.EPICpt.com
Linda Craft & Team, Realtors when you are looking to sell your home or buy a new home start with what their clients refer to as “the legends of customer service”. Whether you are in the Greater Raleigh Research Triangle Park area of North Carolina or any where in the world they can help you with your home dreams. Contact our friends Linda Craft & Team at www.LindaCraft.com