When it comes to learning about business there is a great deal to be said about getting a solid college education. And yes an MBA helps when it comes to learning about business, but perhaps the greatest lessons are learned after school is out, the school of the real world begins. Rael Bricker is originally from Johannesburg, South Africa, but lives in Perth Australia. He has a Master’s Degree in Engineering and MBA but that is not what makes Rael Bricker‘s story so amazing. What makes Rael’s story so compelling is that he became a serial entrepreneur who decided to “Dive In” to one business adventure after another and achieved great success in all he did. We are fortunate to have him on this episode of A New Direction.
Rael Bricker‘s book is entitled “Dive In: Lessons Learnt Since Business School“. It is truly an autobiography of his life of work and all the wisdom he accumulated along the way. From how to find marketing niches without much money, to creating a highly successful mortgage company that has a culture of fun and yet professional. As you listen to the show you will find something that will resonate with you that you can do. And perhaps the greatest lesson of all is…just “DIVE IN!”
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